FREE Toy with your Bouncer purchase

Designed to last

Dreaming about a full nights sleep?

Bouncer Bliss Old Rose in quilted cotton with cute toy Soft Friends combined - BABYBJÖRN
Bestseller

Bouncer Bundle with Toy

Our lightweight baby bouncers are easy to move around, offer gentle rocking, and are even more fun with an accompanying toy.

Real-life moments with BABYBJÖRN

Tag your photo with @babybjorn and get the chance to be featured on our website. Read more.

Celebrating closeness since 1961

It all started 60 years ago – with a dream to simplify everyday life for families with small children. Ever since, we’ve been listening and learning from parents and experts because we want to make parenthood essentials that encourage closeness, and can be used and loved every day.

Read about our history

Made for play

Looking for ideas on how to keep your baby entertained? Our baby bouncers are here to help! They are designed to spark curiosity and help develop your little one’s balance and motor skills—in a playful way.

Your baby & play
Bouncer Bliss in soft and airy mesh - Made for play

Baby Carrier Mini—perfect for you and your newborn

Little babies need a lot of closeness, almost around the clock. That's why we developed Baby Carrier Mini, a small, soft and easy-to-use baby carrier for those early days together.

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Baby Carrier Mini in soft and cozy 3D jersey - BABYBJÖRN

Celebrate with us!

This year is our 60th anniversary! Since this is a special year in many ways, we can’t throw a big party. But we still want to celebrate with you—so please join us as we celebrate caring, closeness and love!

Join the party
Celebrate with us!

Welcome to the world 

To get you off to the best possible start, here are our tips for selected products that simplify your new life as a family from day one.

Shop newborn essentials

Lovingly supportive

We created Baby Carrier Free—an airy mesh baby carrier with padded shoulder straps, a waist belt and sturdy back support—so you can babywear comfortably while you and your little one discover all the wonderful miracles of daily life together.

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GIVE YOUR BABY A BOOST!

Our booster seat is designed to make the transition from high chair to big chair easy. Thanks to the booster seat, your child sits safely, secure and happy at the same height as you – making mealtimes more enjoyable!

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Booster Seat for children - BABYBJÖRN

POTTY TRAINING BUNDLE

Is it time for potty training? We’ve put together a Potty Training Bundle with products designed to make potty training easier and more fun!

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Time for potty training with clever products from BABYBJÖRN