BABYBJÖRN LAUNCHES FIRST ALL-IN-ONE BABY CARRIER
Baby Carrier One Provides Ultimate Versatility and First-in-Class Features
BabyBjörn has announced a new addition to its growing family of safe and easy-to-use baby carriers now available in the United States: Baby Carrier One. It is the first carrier from BABYBJÖRN to offer a back carry position, and it is the only BABYBJÖRN carrier capable of carrying a baby from birth to three years old without the need for a newborn insert.
Baby Carrier One has four carrying options: three front carry positions and one back carry position. And, unlike any other product on the market, Baby Carrier One allows the parent to move baby from front to back without the need for another adult to assist. Two adjustable height and leg positions accommodate babies from birth and encourage maximum comfort for both parent and child, making it the only carrier parents need.
“We’ve been making baby carriers for almost 40 years, and we finally have a baby carrier that can do everything,” says Björn Jakobson, founder of BabyBjörn. “I’ve loved carrying my children and grandchildren, and we are proud to have played a part in introducing first-ever features to the baby carrier category.”
As with all of the BABYBJÖRN products, safety and comfort were the main focus when designing Carrier One. Audible clicks ensure baby is secured in the carrier, and adjustable features, such as the padded waist belt and wide shoulder straps, make for a comfortable and supportive baby-wearing experience. If baby falls asleep in the carrier, simple disengagement of the locking mechanisms allows the parent to easily remove baby without waking. And, Baby Carrier One’s fabric is Class-1 Oeko-Tex certified, meaning it’s free from harmful chemicals and won’t irritate baby’s sensitive skin.
The BABYBJÖRN Baby Carrier One can be purchased at independent, online and mass retailers. For more info please visit: www.babybjorn.com/one
Marketing Manager, BabySwede
About BABYBJÖRN AB
Since 1961, BABYBJÖRN, a family-owned Swedish company, has manufactured high quality, innovative products for infants and toddlers. Best known as makers of baby carriers, BABYBJÖRN has more than 20 products in its portfolio. All BABYBJÖRN products are designed and tested in Sweden. The company works extensively to eliminate substances that are hazardous to health or the environment in the materials used in manufacturing BABYBJÖRN products.
Available in 50 countries, BABYBJÖRN is a preferred brand with parents around the world. Their award-winning Swedish product designs guarantee safety, quality and style. BABYBJÖRN is headquartered in Solna, Sweden, just outside Stockholm. BabySwede LLC is the sole distributor of all BABYBJÖRN products in the United States and Canada.